Wednesday 4 November 2015

What's next half and half club blazers?



If there is anything that can provokes emotion in club players it's the half and half shirts. 

With recent media boasting more of this rebellious trend, what is it about the shirt that is causing so much controversy?

Fan waving scarf in the air
 
Working with a number of passionate teams and clubs on the development of a sports blazer, it is easy to see how each individual member respects both the heritage and history of the club. Many supporters have followed the club from its original roots right up to present day. The loyalty and compassion felt for the clubs and it's players is the true driving force behind most if not all sports teams.
 
Many supporters feel that the "half and half" shirt is quite a slap in the face.  It makes a mockery out of the foundations behind the origin of team sports, where one would choose to cheer on a chosen side. It also takes away from the true value of wearing teams colour, crests or emblems. There are many rituals that come into play when choosing a team. For some it is right of passage, standing beside a father, grandfather or brother all sporting their team shirts. For many it unities friends, families and societies together. The down side to this is of course it also sparks feuds and sometimes even violence, due to the pure passionate nature of the sport.
 
As the trend is predominantly catered towards the football sector, it is the fans of major clubs that are protesting against the alternative attire. The most controversial aspect of the design is that shirts are not being made by a company looking to make a quick profit from a debatable trend. They are "home-made"! Supporters are investing both time and money into producing these shirts and risking the backlash to do so.
 
Whilst it is plain to see why loyal supporters are finding the shirts hard to process. One can not help but feel there is more team spirit being promoted through these controversial shirts, than any other area of sport. The acknowledgement and appreciation for both teams is highlighted on this divided design. One would hope the shirts have been produced to bring a sense of unison to a rather violent sport, and not to cause intended aggravation to passionate supporters.
 

What are your thoughts on the "half and half" shirt?

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